CLIENT: Coquitlam Shopping Centre (through McMillan)

SERVICE: Copywriting

THE BRIEF: A large suburban shopping mall, Coquitlam Centre wanted attention-getting radio ads that supported its holiday theme "Shopping So Easy, You'll Have Time for Other Things." While working at McMillan, McNamara co-wrote each of these ads. The radio promotion was part of an integrated campaign, which included outdoor billboards, print ads, catalogs and mall signage.

Ornaments
Potpourri