CLIENT: Apparent Networks (through ShowMakers Productions)

SERVICE: Concept, Copywriting

THE BRIEF: Apparent Networks wanted to introduce its newly renamed software solution to the market. Working with ShowMakers, McNamara wrote nine Flash presentation chapters to showcase the product's key features, benefits and applications for different target audiences. Each chapter is fully integrated into the company website, providing a quick audio-visual overview for visitors. Since deploying the presentation, website visits have been become deeper and longer, and product awareness among customers and prospects has risen significantly.

CLIENT: Kodak (formerly Creo)

SERVICE: Copywriting

THE BRIEF: McNamara developed and wrote this sales presentation for an international tradeshow audience. The presentation incorporate audio and animation sequences to attract,intrigue and persuade audiences to book a meeting with a sales rep.